Marketing Skills Division

What this skill covers

This page keeps a stable Remote OpenClaw URL for the upstream skillwhile preserving the original source content below. The shell stays consistent, and the body can vary as much as the upstream SKILL.md or README varies.

Source files and registry paths

# Marketing Skills Division

42 production-ready marketing skills organized into 7 specialist pods with a context foundation and orchestration layer.

## Quick Start

### Claude Code
```
/read marketing-skill/marketing-ops/SKILL.md
```
The router will direct you to the right specialist skill.

### Codex CLI
```bash
codex --full-auto "Read marketing-skill/marketing-ops/SKILL.md, then help me write a blog post about [topic]"
```

### OpenClaw
Skills are auto-discovered from the repository. Ask your agent for marketing help — it routes via `marketing-ops`.

## Architecture

```
marketing-skill/
├── marketing-context/     ← Foundation: brand voice, audience, goals
├── marketing-ops/         ← Router: dispatches to the right skill
│
├── Content Pod (8)        ← Strategy → Production → Editing → Social
├── SEO Pod (5)            ← Traditional + AI SEO + Schema + Architecture
├── CRO Pod (6)            ← Pages, Forms, Signup, Onboarding, Popups, Paywall
├── Channels Pod (5)       ← Email, Ads, Cold Email, Ad Creative, Social Mgmt
├── Growth Pod (4)         ← A/B Testing, Referrals, Free Tools, Churn
├── Intelligence Pod (4)   ← Competitors, Psychology, Analytics, Campaigns
└── Sales & GTM Pod (2)    ← Pricing, Launch Strategy
```

## First-Time Setup

Run `marketing-context` to create your `marketing-context.md` file. Every other skill reads this for brand voice, audience personas, and competitive landscape. Do this once — it makes everything better.

## Pod Overview

| Pod | Skills | Python Tools | Key Capabilities |
|-----|--------|-------------|-----------------|
| **Foundation** | 2 | 2 | Brand context capture, skill routing |
| **Content** | 8 | 5 | Strategy → production → editing → humanization |
| **SEO** | 5 | 2 | Technical SEO, AI SEO (AEO/GEO), schema, architecture |
| **CRO** | 6 | 0 | Page, form, signup, onboarding, popup, paywall optimization |
| **Channels** | 5 | 2 | Email sequences, paid ads, cold email, ad creative |
| **Growth** | 4 | 2 | A/B testing, referral programs, free tools, churn prevention |
| **Intelligence** | 4 | 4 | Competitor analysis, marketing psychology, analytics, campaigns |
| **Sales & GTM** | 2 | 1 | Pricing strategy, launch planning |
| **Standalone** | 4 | 9 | ASO, brand guidelines, PMM strategy, prompt engineering |

## Python Tools (27 scripts)

All scripts are stdlib-only (zero pip installs), CLI-first with JSON output, and include embedded sample data for demo mode.

```bash
# Content scoring
python3 marketing-skill/content-production/scripts/content_scorer.py article.md

# AI writing detection
python3 marketing-skill/content-humanizer/scripts/humanizer_scorer.py draft.md

# Brand voice analysis
python3 marketing-skill/content-production/scripts/brand_voice_analyzer.py copy.txt

# Ad copy validation
python3 marketing-skill/ad-creative/scripts/ad_copy_validator.py ads.json

# Pricing scenario modeling
python3 marketing-skill/pricing-strategy/scripts/pricing_modeler.py

# Tracking plan generation
python3 marketing-skill/analytics-tracking/scripts/tracking_plan_generator.py
```

## Unique Features

- **AI SEO (AEO/GEO/LLMO)** — Optimize for AI citation, not just ranking
- **Content Humanizer** — Detect and fix AI writing patterns with scoring
- **Context Foundation** — One brand context file feeds all 42 skills
- **Orchestration Router** — Smart routing by keyword + complexity scoring
- **Zero Dependencies** — All Python tools use stdlib only

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