Marketing Skills

What this plugin covers

This page keeps a stable Remote OpenClaw URL for the upstream pluginwhile preserving the original source content below. The shell stays consistent, and the body can vary as much as the upstream SKILL.md or README varies.

Source files and registry paths

# Marketing Skills — Agent Instructions

## For All Agents (Claude Code, Codex CLI, OpenClaw)

This directory contains 43 marketing skills organized into specialist pods.

### How to Use

1. **Start with routing:** Read `marketing-ops/SKILL.md` — it has a routing matrix that maps user requests to the right skill.
2. **Check context:** If `marketing-context.md` exists, read it first. It has brand voice, personas, and competitive landscape.
3. **Load ONE skill:** Read only the specialist SKILL.md you need. Never bulk-load.

### Skill Map

- `marketing-context/` — Run first to capture brand context
- `marketing-ops/` — Router (read this to know where to go)
- `content-production/` — Write content (blog posts, articles, guides)
- `content-strategy/` — Plan what content to create
- `ai-seo/` — Optimize for AI search engines (ChatGPT, Perplexity, Google AI)
- `seo-audit/` — Traditional SEO audit
- `page-cro/` — Conversion rate optimization
- `pricing-strategy/` — Pricing and packaging
- `content-humanizer/` — Fix AI-sounding content
- `x-twitter-growth/` — X/Twitter audience growth, tweet composing, competitor analysis

### Python Tools

32 scripts, all stdlib-only. Run directly:
```bash
python3 <skill>/scripts/<tool>.py [args]
```
No pip install needed. Scripts include embedded samples for demo mode (run with no args).

### Anti-Patterns

❌ Don't read all 43 SKILL.md files
❌ Don't skip marketing-context.md if it exists
❌ Don't use content-creator (deprecated → use content-production)
❌ Don't install pip packages for Python tools

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